Kingston, Jamaica — Jamaica is about to get a taste of the Rosé N’ Roses experience as the internationally recognised luxury brunch brand prepares to make its island debut at Plantation Cove, Ocho Rios, on Saturday, October 17, as part of Appleton Estate Republic Weekend 2026.
With its signature Rosé All Day concept, fashionable crowds, beautiful settings and an atmosphere built around music, food and social connection, Rosé N’ Roses is bringing a different kind of daytime celebration to Jamaica's Heroes Weekend entertainment calendar.
Launched in Atlanta in 2021, Rosé N’ Roses has steadily expanded its footprint across the United States, with experiences staged in Orlando, Houston, Miami, Tampa and Brooklyn. Now, after establishing a following among patrons who appreciate an elevated brunch experience, the brand is turning its attention to the Caribbean.
For Easy Rich of the Rosé N’ Roses team, Jamaica has long been part of that vision. "Since launching in 2021, Rosé N’ Roses has grown into a recognized upscale experience across the U.S. Jamaica has always been a market we wanted to enter because of its vibrant culture, energy, and love for great entertainment. Partnering with Republic Weekend gives us the perfect opportunity to introduce our brand to the island," he said.
The Jamaican staging will unfold under the theme THINK PINK, with patrons encouraged to embrace shades ranging from soft blush and rose to fuchsia and vibrant hot pink.
Fashion is expected to play a major role in the experience, with the dress code creating a visually striking atmosphere against the tropical backdrop of Plantation Cove. From coordinated ensembles to statement brunch looks, patrons will have an opportunity to make their own fashion statements while embracing the event's signature aesthetic.
But Rosé N’ Roses is about considerably more than dressing beautifully. The event promises a combination of luxury, entertainment and Caribbean culture, bringing together a brunch-inclusive experience, refreshing rosé, music, elegant décor and the brand's signature Rosé Garden atmosphere. "Expect an unforgettable blend of luxury, entertainment, and Caribbean culture. From our brunch-inclusive experience and refreshing rosé to great music, beautiful décor, and our signature Rosé Garden atmosphere, every detail is designed to create an elevated experience," Easy Rich explained. He added that Plantation Cove provides the perfect tropical setting to bring the brand's vision to life.
Music will be a major part of the afternoon's atmosphere, with DJ Royal Bri, ZJ Romzii, Lady Drea, Tonio and Fyahman confirmed for the entertainment line-up. The five DJs and selectors will provide the soundtrack for the Jamaica debut, complementing the event's signature blend of brunch, fashion and social celebration.
From the music to the décor and the beautifully dressed crowd, the entertainment offering is intended to create an atmosphere where patrons can enjoy the afternoon, connect with friends and make the most of the experience.
One of the experience's most appealing features is its Rosé All Day concept, with rosé included for the first two hours of the event. Combined with the brunch offering, music and carefully curated surroundings, the experience is designed to encourage patrons to settle in, socialise and enjoy the afternoon.
Rosé N’ Roses will also introduce a refreshing change of pace within the wider Appleton Estate Republic Weekend programme. After Friday night's high-energy Campari Fanatic Ochi, Saturday afternoon will shift towards fashion, brunch and relaxed luxury before Night Carnival: Sugar Waist brings Carnival energy back to Plantation Cove later that evening.
The contrast is intentional, with Republic Weekend bringing together five distinct entertainment experiences across four days, each offering its own atmosphere, music and identity.
For Rosé N’ Roses, however, the Jamaican debut represents something beyond one weekend of entertainment. Easy Rich revealed that the brand has ambitions to establish itself as a regular fixture on Jamaica's social calendar while continuing its international expansion. "Jamaica isn't just a one-time destination for us. Our goal is to establish Rosé N’ Roses as a premier recurring experience on the island while continuing to grow the brand internationally," he said.
That long-term vision adds another dimension to the October 17 staging, which will introduce the brand to Jamaican patrons and provide an opportunity to build relationships with a new audience. Ultimately, the team hopes to create an experience that leaves a lasting impression, combining the sophistication associated with the brand's US stagings with the warmth, personality and unmistakable energy of Jamaica. "We want every patron to leave feeling they experienced something truly special and already looking forward to the next one," Easy Rich added.
With its first Jamaican staging just days away, Rosé N’ Roses is preparing to bring its signature blend of fashion, music, luxury and social celebration to the north coast. Rosé N’ Roses takes place on Saturday, October 17, at Plantation Cove, Ocho Rios, as part of Appleton Estate Republic Weekend 2026, running October 16 to 19.
For further information, please get in touch with Black Butterfly Media at 1.876-507-5151 (M) or blackbutterflymedia@gmail.com (E)